BUSINESS OVERVIEW
Oasis Outsourcing, LLC is the largest private professional employer organization (“PEO”) in the U.S., and is a leading provider of comprehensive and cost-effective human resources (“HR”) services to SMBs. The company provides HR services, such as HR administration and development, employee benefit plan management, full-service payroll administration, and staffing and recruitment to over 4,500 SMBs and more than 160,000 worksite employees in all 50 states and Puerto Rico. Through its nationwide platform, Oasis provides its solutions to clients across a broad spectrum of industries, including business services, hospitality and retail, manufacturing, technology, and wholesale trade, among others.
THE SITUATION
Oasis, under guidance of its management team led by CEO Mark Perlberg, exhibited strong growth under the prior ownership. When the company was for sale, Nautic saw an opportunity to partner with a very talented CEO and management team with a plan to accelerate growth, both organically via sales process improvements and new market entries, as well as via an acquisition strategy that targeted the consolidation of a fragmented industry.
WHAT WE DID
Nautic supported Oasis’ management team to improve customer retention efforts as well as salesforce targeting, including identifying a de-novo market entry optimization strategy that included screening 50 top geographic markets. In addition, Nautic and management performed an exhaustive market review in order to aggregate add-on acquisition targets, identifying over 30 candidates and ultimately executing five transactions. The company was sold to Stone Point Partners in December of 2014.
